To this day, SoundCloud remains one of the most important discovery platforms for new and emerging artists in the music industry. The platform allows artists to upload their music and instantly, they’re capable of reaching millions of people from around the world.
With a wide variety of features such as reposts, groups, as well as having an enhanced private messaging service, SoundCloud offers far more networking possibilities and content sharing capabilities than many of its competitors.
Yet, many of the people who use SoundCloud, from emerging solo artists through to fully established bands, still don’t fully understand how to use the platform to its full potential.
So, with that in mind, we’re going to look at a few essential pointers that will help you get the most out of your SoundCloud experience.
It’s actually shocking to learn how many people use SoundCloud and still don’t know about its repost feature. The feature is quite similar to Facebook’s Sharing or Twitter’s Retweets and can be a total game-changer for artists who are looking to get their name out there.
By using SoundCloud’s repost feature on a track or playlist, it will be added to your public stream, which in turn, will add it to your followers’ public streams as well. Therefore, reposting is an excellent way to share any content you like from other artists that you want to support, as well as things that you’ve been involved or featured in.
A good idea is to ask your friends to repost your content and in return, you can do the same thing for them.
Add Your Content to Public Groups
Originally, groups were the only way that SoundCloud allowed its users to promote their content outside of their followers. And still today, it’s an excellent way to promote your music and get your name out.
You can search for groups that are relevant to you and your content and then join as many as you want. Then, we recommend that you add your uploaded content to them to help grow your audience. The platform allows you to add one upload for up to 75 separate groups at a time.
Don’t Forget to Add “Buy” Links
If you want listeners to be able to purchase your music or content, they need an easy way to be able to do so. For Pro SoundCloud users, this is as easy as adding a link to buy your release in the Metadata of your uploads.
You can even use a pre-order link or a link to your page on your retailer’s site if you’re posting sample clips of your tracks before they’re actually released. That way, people will still be able to find your tracks even if you forget to update it on the day of the release.
Be sure to add a buy link at the beginning of your track’s description so that it’s impossible for your listeners to miss it. You might also want to add a link directing them to your release in the timed comments section as well.
Learn more about promoting your music by visiting buyplaysfast.com SoundCloud service.
Fill Out Track Descriptions
Creating a proper description for your tracks is a very important part of making your content easily findable when users search for music on SoundCloud.
Be sure to include any relevant information about the track, the names of any contributing or featured artists, as well as links to their profiles. You can even use this space to display reviews about your music, or anything else that you want to promote about yourself.
Many times, artist forgo filling out their track descriptions or simply don’t use it to its full potential. So, make sure to take advantage of this feature and always keep your track description current, especially if you’ve posted samples of the track before it was fully released.
Use Genre Tags
Another very important step in properly promoting your content is to use genre tags on your tracks. SoundCloud recommends choosing your genre tags carefully, by making sure that they are relevant to the content that you’ve uploaded. This increases your chances of popping up when a user does a genre-specific search on the platform.
We also recommend that you include a few sub-genre tags as well. This can be less specific, but still needs to be relevant to the upload. So, think about sub-tags that reinforce your initially genre tag such as “unplugged” or “live set”.
Far too often, artists fall into the trap of thinking that SoundCloud is only for uploading musical tracks and audio mixes. But it’s actually meant to share any type of audio whatsoever. And, if you want to be successful and break out into the music industry, you need to get creative with how you promote your content.
So, you might want to try posting audio advertisements for your music, giving away free audio samples for listeners to use in remix competitions, or uploading interviews or track ideas. The possibilities are practically endless.
So, make sure to think outside the box and do whatever it takes to get your name out there.